Sobia

For Sobia, it all clicked when she turned 40. Now 49 and a happily married mom of two, she has never felt more confident.

She attributes her sense of empowerment to ever-expanding self-awareness, self-love and introspection.

Sobia has channeled this newfound confidence into an exciting opportunity founding her own lifestyle and fashion blog, Shaikhen and Stirred, in 2017. An ex-handbag designer and ex-model, Sobia was no stranger to the world of fashion. But her blog brought a refreshed perspective on the industry, one that reflects both Sobia’s career interests and the rewarding life of a mom, daughter, friend and wife.

A self-professed skincare fanatic whose made beauty part of her blog’s brand, Sobia loves trying new procedures and products at SkinSpirit. According to Sobia, micro-needling — a process in which a trained SkinSpirit expert runs a medical micro-needling device across the skin to help produce collagen and elastin — is her favorite treatment right now. Sobia benefits from the skin’s natural healing process, and noticeably sees her skin tighten and brighten after the procedure.

Between treatments, Sobia uses SkinMedica HA5 Rejuvenating Hydrator, a hydrating serum with hyaluronic acid to lock in moisture, to keep her skin smooth, silky and nourished.